vegan & cruelty free
vegan & cruelty free
We are proud to be at the forefront of a revolution in the cosmetics industry - an unwavering commitment to vegan and cruelty-free beauty. Our dedication to these principles has been crowned by the PETA label, affirming our position as a brand in the world of respectful and conscious cosmetics.
our engagement
At the house ofbasic., choosing to make vegan and cruelty-free products is not a trend, but a reflection of our fundamental values. We firmly believe that beauty should never come at the expense of animals. Our products are carefully crafted without any ingredients of animal origin and without any form of animal testing.
animal ethics
Labeling by PETA, a leading global animal rights organization, underlines our commitment to upholding the highest standards of animal ethics. This certification is proof that our products and practices meet strict criteria of non-cruelty and ethics.
a beauty that respects life
By choosingbasic., you opt for cosmetics that respect life in all its forms. Our range of vegan and cruelty-free products is designed for those who don't want to compromise ethics for beauty. With basic., you are making a conscious choice, respectful of animals and the environment.
conscious beauty
Join us in our quest for more conscious and responsible beauty. By choosingbasic., labeled by PETA, you support an initiative that goes beyond superficial beauty, towards an approach that respects and celebrates all forms of life.